16 / Nike / Nature of motion / cork, anodized aluminium, cast iron
Humans are designed for movement but in the past century many aspects of our physicality have been impeded by machines. Now more than any other time in history our lives have become sedentary.
Nike's brief was to explore the ’nature of motion’ employing the ethos and technology of the brand. After a workshop in Beaverton, Oregon during which we were given access to the archives and laboratories we set about exploring natural motion. Since the very notion of ’active’ and ’seating’ are oppositions we found it an intriguing starting point.
The result is a series of stools that require the user to actively maintain their balance while seated. When not in use the stools keep upright with the ballast created by weight of the massive cork. It is now widely accepted in the health and science community that ’the next position is your best position’. Years of highly technical ergonomic work chairs are causing atrophy or muscle and bone deterioration. These series of stools should encourage movement and ultimately better health.
Milano Design Award 2016 Best Storytelling
collaboration with Clara von Zweigbergk